The opening paragraph goes here. Give it the sentence that earns the rest of the piece — the reason a parent scrolling the news page stopped on this one. It sets larger than the body so the eye lands on it first.
Body copy goes here. Replace this paragraph with the story. Keep paragraphs short — three or four sentences reads far better on a screen than a solid block, and the measure of this column is set for exactly that.
Add as many paragraphs as the article needs. A link inside the copy looks like this, and an emphasized phrase looks like this.
A section heading
Every section heading is picked up automatically by the contents list in the rail — give each one an id and it appears there, with the reader’s place tracked as they scroll.
A pull quote goes here. Keep it to a sentence or two, and pull it from the article rather than writing something new for it.
Attribution, role
Body copy continues after the quote. Replace this paragraph with the story.
A second section
A subheading inside a section
Body copy goes here. Subheadings carry a gold tick rather than a rule, so a section head and a subhead never read as the same tier.
- A numbered point. The numerals are set in gold on the plum rule.
- A second point. Keep each one to a single idea.
- A third point.
A third section
Two photographs side by side, for a before-and-after or a pair that belongs together. Drop one of them and the other fills the measure on its own.
